THE SHORT’S STORY BEGAN IN 2002 when a 22-year-old brewer named Joe Short registered Short’s Brewing Company as a business in the state of Michigan. Having already gained significant brewing experience at other Michigan breweries, Joe realized that his style of brewing was best suited to his own business model where he would not have to answer to anyone for putting lots (and lots) of the best possible ingredients into his brews, or for brewing specialty beers that some might consider outrageous.